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iesReturn on Investmentlarge investment projects may require global markets to justify the capital outlaysweak patent protection in some countries implies that firms should expand overseas rapidly in order to preempt imitatorsMotivations for International ExpansionEconomies of Scale or Learningexpanding size or scope of markets helps to achieve economies of scale in manufacturing as well as marketing, R & D or distributioncan spread costs over a larger sales’ baseincrease pro，大小：5.85 MB